THE CHALLENGES OF HUMAN RESOURCE MANAGEMENT IN INSURANCE INDUSTRY WHEN TIMES ARE HARD

Financial statements less and less evaluate the actual worth of insurance companies. Fostering solidarity within teams, building trust at all levels, and motivating employees for research and development helps the organization to avoid a bad scenario of market collapse.
Financial indicators, howevercleartheymay be, do notsufficiently demonstrate the performance of an organization. Employee satisfaction, loyalty,motivationand corporate culture are the values which, at the end of the day, are recognized and which, in these times ofcrisis, ensure survival in the market.