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EMBRACING THE COACHING CONCEPT IN PRESENT-DAY BUSINESS OPERATIONS

ABSTRACT

To spot the virtues and good qualities of an individual within an organization, to constantly develop, to focus on the aim and the vision of an individual and/ or a team – to invest all the energy, talent and time in order to realize it, these are all possible ways of paying not too high a price for a small dose of existential security. Within the framework of objective conditions, it is possible to choose the lifestyle which is simply called coaching. Because this is what coaching actually is – a way of life and not merely a tool in the hands of managers.
Coaching is skill or art in business, if at all possible to draw a borderline here, because any sufficiently developed skill becomes art.

UDK: 347.141:796.015:658:331.105.24:331.101.3:364.12 Videnović, PhD Snežana, Assistant Professor EMBRACING THE COACHING CONCEPT IN PRESENT-DAY BUSINESS OPERATIONS Page: 75-80
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